🤝 Pre-Game: Getting in the Right Headspace

Before you even show up, mindset matters. Here's how to walk in (or log in) feeling like a winner:

• Rehearse your answers out loud. Not to sound robotic—just to feel smooth.

• Got a gap on your resume? Career change? Recast it as a growth story.

• Write down 2–3 accomplishments that show off the exact skills this role needs.

• Two minutes of open, confident body language can shift your state.

• You’re not begging for a job. You’re here to solve problems and add value.

🔍 Research Like a Pro

Sounds obvious but it’s the easiest thing you can do to stand out from the crowd. So:

• Study the company’s product, customers, competitors, and culture.

• Read their latest blog post, press release, or podcast appearance.

• Know the job description inside-out—and match your skills to each bullet point.

• Find your interviewer on LinkedIn. Look for mutual interests or talking points.

• Prepare 3–5 tailored questions based on your research.

💬 Master These Common Questions

For SDRs:

• "How do you deal with rejection?"

  • Answer tip: "I treat every 'no' as feedback. I focus on what I can control—tone, script, energy—and reset quickly."

• "Sell me this pen/product/whatever."

  • Show your ability to ask questions before pitching. Sell the meeting, not the product.

For AEs:

• "What’s your quota? How did you perform?"

  • Be specific. "$300K ARR target, finished Q1 at 110%. Maintained 3x pipeline coverage."

• "What’s your proudest win?"

  • Highlight impact. Think: big deal saved, expanded, or closed in a tough market.

For CSMs:

• "Tell me about a time you saved a client."

  • Use STAR (Situation, Task, Action, Result). Bonus if you turned it into an upsell.

• "How do you measure success?"

  • Think churn, NPS, expansion revenue. Bring the metrics.

For Marketing Associates:

• "What’s a campaign you’re proud of?"

  • Focus on outcomes: "40% conversion rate—highest we’d ever seen."

• "How would you run a campaign?"

  • Walk through audience targeting, content strategy, goals, tools, and tracking.

📚 Want even more questions?

We’ve created a free Google Doc with 30+ extra GTM interview questions and answers — covering SDR, AE, CS, and Marketing roles.

👉 Access the extended Q&A here

Use it to prep for your next interview — or share it with a friend who’s in the job hunt too.

🔄 Shift From "Duties" to "Impact"

Generic:

"I managed social media."

Better:

"I launched a social campaign that drove a 200% increase in qualified demo requests."

Whatever your role, show receipts. Use numbers. Be proud.

Got a portfolio? Brag book? Campaign dashboard screenshots? Bring them.

😎 Ask Better Questions

Don’t end with "What’s the culture like?" You can do better:

• "What’s the biggest challenge for the person in this role to solve?"

• "How do you measure success here in the first 3–6 months?"

• "What separates your top performers from the rest?"

• "What would make someone fail in this role?"

Asking smart questions makes them picture you in the role.

🛋️ The Golden Email: How to Follow Up

• Send a short, sincere thank-you within 24 hours.

• Mention something specific from the convo.

• Reaffirm your interest. Keep it tight.

Example:

Thanks again for the great chat about your GTM strategy—especially your expansion into healthcare. That’s exactly where I know I can bring value, given my experience at [Company]. Would love to keep the conversation going.

🚀 TL;DR

• Prep with real stories and numbers.

• Research like you’re already on the team.

• Show how you solve their problems.

• Ask better questions.

• Follow up like a pro.

You’ve got this.

Now go book that interview.

You can find our open roles here RP

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💬 We want to hear from you.

What’s the hardest question you’ve been asked in a GTM interview?

Drop it in the comments below — we might include your question (and the perfect answer) in a future guide.

And if you found this post helpful, hit that 🔁 share button — it helps more jobseekers discover RolePulse.

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